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LVMH๋Š” ๊ฐ€๊ณ ์‹œ์•ˆ์„ ์ธ์ˆ˜ํ•  ๊ฒƒ์ธ๊ฐ€๐Ÿซฃ

Larry Gagosian (at center) talking with Bernard Arnault (at left), chairman and CEO of LVMH. PHOTO PASCAL LE SEGRETAIN/GETTY IMAGES artnews

 

LVMH๋Š” ๊ฐ€๊ณ ์‹œ์•ˆ์„ ์ธ์ˆ˜ํ•  ๊ฒƒ์ธ๊ฐ€๐Ÿซฃ

 

์„ธ๊ณ„ ์ตœ๋Œ€ ๊ฐค๋Ÿฌ๋ฆฌ๋กœ ์†๊ผฝํžˆ๋Š” ๊ฐ€๊ณ ์‹œ์•ˆ์„ ์„ธ๊ณ„ ์ตœ๋Œ€ ๋Ÿญ์…”๋ฆฌ ๊ทธ๋ฃน์ธ LVMH๊ฐ€ ์ธ์ˆ˜ํ•œ๋‹ค๋Š” ์†Œ๋ฌธ์ด ๋Œ๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์•„ํŠธ ๋‰ด์ŠคํŽ˜์ดํผ ์ดํƒˆ๋ฆฌ์•„ํŒ๊ณผ ์•„ํŠธ๋„ท ๋‰ด์Šค ๋“ฑ์—์„œ ๋‚˜์˜จ ์‹œ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด LVMH๊ฐ€ ๊ฐ€๊ณ ์‹œ์•ˆ ๊ฐค๋Ÿฌ๋ฆฌ์— ํˆฌ์žํ•˜๊ธฐ ์œ„ํ•ด ๋ž˜๋ฆฌ ๊ฐ€๊ณ ์‹œ์•ˆ(Larry Gagosian)๊ณผ ํ˜‘์ƒ ์ค‘์ด๋ผ๊ณ  ํ•ฉ๋‹ˆ๋‹ค. ์ตœ๊ทผ ํ…Œ์Šฌ๋ผ์˜ ์ผ๋ก  ๋จธ์Šคํฌ๋ฅผ ์ œ์น˜๊ณ  ์„ธ๊ณ„ ์ตœ๊ณ  ๋ถ€์ž์— ์˜ค๋ฅธ ๋ฒ ๋ฅด๋‚˜๋ฅด ์•„๋ฅด๋…ธ(Bernard Arnault) LVMH ํšŒ์žฅ์€ ์„ธ๊ณ„ ์ตœ๋Œ€ ์•„ํŠธ์ปฌ๋ ‰ํ„ฐ์ด๊ธฐ๋„ ํ•ฉ๋‹ˆ๋‹ค. ์ด ์†Œ๋ฌธ์— ๋Œ€ํ•ด ๊ฐ€๊ณ ์‹œ์•ˆ ๋Œ€๋ณ€์ธ์€ ์ „ํ˜€ ์ง„์‹ค์ด ์•„๋‹ˆ๋ฉฐ ๋งค๊ฐ ๊ณ„ํš์ด ์—†๋‹ค๊ณ  ๋ฐํ˜”๊ณ , LVMH๋Š” ์ด์— ๋Œ€ํ•ด ๋‹ต์„ ํ•˜์ง€ ์•Š์•˜๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค. 

 

์ด ์†Œ๋ฌธ์€ ์ „ ์„ธ๊ณ„ ๋ฏธ์ˆ  ์‹œ์žฅ์ด LVMH์˜ ๋ณธ์‚ฌ๊ฐ€ ์žˆ๋Š” ํŒŒ๋ฆฌ๋กœ ์‹œ์„ ์„ ์˜ฎ๊ธฐ๋˜ ์•„ํŠธ๋ฐ”์ ค Pris+๊ฐ€ ์—ด๋ฆฐ ์‹œ์ ์— ๋”์šฑ ํ™œ๋ฐœํ•ด์กŒ์Šต๋‹ˆ๋‹ค. ๊ฐ€๊ณ ์‹œ์•ˆ์€ ํŒŒ๋ฆฌ ์‹œ๋‚ด์™€ ๊ทผ๊ต์— 3๊ฐœ์˜ ๊ฐค๋Ÿฌ๋ฆฌ๋ฅผ ํฌํ•จํ•ด ์ „ ์„ธ๊ณ„ ์ด 19๊ฐœ ์ง€์ ์„ ์šด์˜ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ 10์–ต ๋‹ฌ๋Ÿฌ(1.3์กฐ ์›)์˜ ๋งค์ถœ์„ ๊ธฐ๋กํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ์˜ฌํ•ด 77์„ธ์ธ ์„ค๋ฆฝ์ž ๋ž˜๋ฆฌ ๊ฐ€๊ณ ์‹œ์•ˆ์ด 2019๋…„ ์•ค๋“œ๋ฅ˜ ํŒจ๋ธŒ๋ฆฌ์ปจํŠธ(Andrew Fabricant)๋ฅผ ๊ฐค๋Ÿฌ๋ฆฌ์˜ ์ตœ๊ณ ์šด์˜์ฑ…์ž„์ž(COO)๋กœ ์ง€๋ช…ํ•˜๋Š” ๋“ฑ ์ง€๋‚œ ๋ช‡ ๋…„ ๋™์•ˆ ์Šน๊ณ„ ๊ณ„ํš์„ ๋ฐํžˆ๊ธฐ๋„ ํ•˜๋ฉฐ ์ด๋Ÿฐ ๊ฐ€๋Šฅ์„ฑ์ด ๋‚˜์˜จ ๊ฒƒ์œผ๋กœ ์ถ”์ •๋ฉ๋‹ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  2021๋…„ ์ƒˆ๋กœ ๊ตฌ์„ฑ๋œ ๊ฐ€๊ณ ์‹œ์•ˆ ์ด์‚ฌํšŒ์— ๋ฃจ์ด ๋น„ํ†ต์˜ ์ˆ˜์„ ๋ถ€์‚ฌ์žฅ์ธ ๋ธํ•€ ์•„๋ฅด๋…ธ๊ฐ€ ํฌํ•จ๋˜์–ด ์žˆ์–ด ์˜ํ˜น์˜ ๋ถˆ์”จ๊ฐ€ ๋œ ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. 

 

๋ผ์ด๋ฒŒ๋“ค๊ณผ์˜ ๊ด€๊ณ„๋„ ์ด๋Ÿฐ ์†Œ๋ฌธ์„ ๋ถ€์ถ”๊ธฐ๊ณ  ์žˆ๋‹ค๊ณ  ๋ณด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ตฌ์ฐŒ, ๋ณดํ…Œ๊ฐ€ ๋ฒ ๋„คํƒ€, ์ด๋ธŒ ์ƒ ๋กœ๋ž‘ ๋“ฑ์„ ๋ณด์œ ํ•œ ์ผ€์–ด๋ง ๊ทธ๋ฃน์€ ํฌ๋ฆฌ์Šคํ‹ฐ๋ฅผ ์ธ์ˆ˜ํ•˜์˜€๊ณ , ํ”„๋ž‘์†Œ์•„ ํ”ผ๋…ธ ํšŒ์žฅ์€ ํŒŒ๋ฆฌ์˜ ์ƒ์ง•์ด ๋˜์–ด๊ฐ€๋Š” ๋ฃจ์ด๋น„ํ†ต ์žฌ๋‹จ ๋ฎค์ง€์—„์˜ ํฅํ–‰์— ๋Œ€ํ•ญํ•ด ํ”ผ๋…ธ ์ปฌ๋ ‰์…˜์„ ์˜ฌํ•ด ํŒŒ๋ฆฌ์— ์˜คํ”ˆํ–ˆ์Šต๋‹ˆ๋‹ค. ํ•„๋ฆฝ์Šค ๊ฒฝ๋งค์‚ฌ ์ง€๋ถ„์„ ์ธ์ˆ˜ํ•œ ํ›„ ๋งค๊ฐํ–ˆ๋˜ ์•„๋ฅด๋…ธ์—๊ฒ ์˜ˆ์ˆ  ์‹œ์žฅ์—์„œ์˜ ์˜ํ–ฅ๋ ฅ์„ ๋” ํ‚ค์›Œ๊ฐ€๊ณ  ์‹ถ์„ ๊ฒƒ์œผ๋กœ ์ƒ๊ฐ๋˜๋‹ˆ ์ด๋Ÿฐ ์†Œ๋ฌธ๋„ ๋งŒ๋“ค์–ด์ง„ ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค. ๋˜ํ•œ ๊ฐ€๊ณ ์‹œ์•ˆ๊ณผ ๊ฐ™์€ ํ‹ฐ์–ด์˜ ๊ธ€๋กœ๋ฒŒ ๊ฐค๋Ÿฌ๋ฆฌ๋“ค์ธ ๋ฐ์ด๋น„์ฆˆ ์ฆˆ์œ„๋„ˆ, ํ•˜์šฐ์ €&์›Œ์Šค, ํŽ˜์ด์Šค ๊ฐค๋Ÿฌ๋ฆฌ ๋“ฑ์€ ์•„์ง LVMH์™€ ๊ฐ™์€ ํˆฌ์ž์ž๋ฅผ ๋งŒ๋‚˜์ง€๋Š” ๋ชปํ•œ ์ƒํ™ฉ์ด๋‹ˆ๊นŒ์š”. 

 

์˜ˆ์ˆ ๊ณผ ํŒจ์…˜์˜ ์ƒํ˜ธ์ž‘์šฉ์œผ๋กœ ์ธํ•ด LVMH๊ฐ€ ๊ฐค๋Ÿฌ๋ฆฌ๋ฅผ ์ง์ ‘ ์†Œ์œ ํ•˜๊ฒŒ ๋œ๋‹ค๋ฉด ์ƒ๋‹นํ•œ ์˜ํ–ฅ๋ ฅ์ด ๋”ํ•ด์งˆ ์ˆ˜ ์žˆ์„ ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ์•„ํŠธ์™€ ๋ผ์ดํ”„์Šคํƒ€์ผ์˜ ๊ฒฝ๊ณ„๊ฐ€ ์ ์ฐจ ๋ชจํ˜ธํ•ด์ง€๋Š” ๋ถ„์œ„๊ธฐ๋กœ ์ธํ•ด ์•ž์œผ๋กœ๋„ ๋Œ€ํ˜• ๋Ÿญ์…”๋ฆฌ ๊ทธ๋ฃน์˜ ๋ฉ”๊ฐ€ ๊ฐค๋Ÿฌ๋ฆฌ ์ธ์ˆ˜๋Š” ์‚ฌ๋žŒ๋“ค์˜ ์ž…์— ์˜ค๋ฅด๋‚ด๋ฆด ๊ฒƒ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. 

 

์ด ๊ธ€์€ ์•„๋ž˜ ๊ธฐ์‚ฌ๋ฅผ ํ† ๋Œ€๋กœ ์ž‘์„ฑํ–ˆ์Šต๋‹ˆ๋‹ค. 
๊ธฐ์‚ฌ ๋งํฌ๋กœ ๋“ค์–ด๊ฐ€์‹œ๋ฉด ๋” ๋งŽ์€ ์ •๋ณด๋ฅผ ๋ณด์‹ค ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. 
๐Ÿ‘จ‍๐Ÿ’ป deliverlee

 

 

 

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